The Zero Theorem U.S. opening weekend
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Quote:Amplify opened Terry Gilliam’s The Zero Theorem theatrically in a rather hefty 63 locations Friday following a pre-theatrical VOD release. In theaters, the film grossed $82K for a slow $1,302 average, though the company indicated it expected its average to be lower because of its non-theatrical window.

“We’re particularly delighted for this gross as the film went out pre-theatrically on VOD,” Amplify said in a release. “Because of that, we weren’t playing the per-screen-average game on this one…Rather than tossing the film in 10 random screens to qualify it for a premium slot on VOD, the film had an honest-to-goodness theatrical release. That kind of thing is better for films, it’s better for our partners at the theater and platform level, and especially for audiences.” The film expands next weekend and remains available on major VOD platforms.
via Deadline Hollywood.
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The Zero Theorem U.S. opening weekend - by cclark - 09-21-2014, 09:59 PM

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